If you're looking for permission, this is it.

by Jess Wilby on

Most of us have a clear idea of how we want to be seen, by ourselves and by others. Not many of us have the mindset to really...

We Are All Outsiders On The Inside

by Rik Arron on

If you were to ask most people if they felt that they belonged somewhere, besides looking at you strangely, I would hazard a guess that most people would...

The Lifelong Effort Of Trying To Find Your Own Style

by Rik Arron on

When you look up a dictionary definition of the word ‘fashion’ it says “a popular or latest style of clothing, hair, decoration, or behaviour.” Whereas it defines the...

Dare to be different

by Rik Arron on

“You are so busy being YOU that you have no idea how utterly unprecedented you are.” ― John Green, The Fault in Our Stars   There is a...

The only fashion advice you’ll ever need…

by Rik Arron on

Have you ever made one of those bold ‘new year, new me’ promises? Perhaps you pictured the great movie transformation scenes of the 90’s hollywood; You’d have a...

Shifting Shores

by Rik Arron on

When we created the brand Shores several years ago, we were all attracted to the name Shores itself because we felt it was a very evocative word. One...

Bobby Hundreds on Building a Streetwear Empire

by Jess Wilby on

Have you seen the latest Complex feature on Booby Hundreds? It’s a must watch for any creative who walks the line between formal day job and artsy side...